Custom booking engines, shopping carts, payment processing, resource allocation systems and ticketing. Built for companies where off-the-shelf tools can't handle the complexity.
Loads of companies use standard e-commerce (Shopify/WooCommerce) to run booking systems with a convoluted suite of third party extensions and additional subscriptions.
Others use platforms designed specifically for event-based or resource-based booking, but which are either impossible to customise, or too slow or expensive to want to.
Either way, the off-the-shelf approach inevitably involves commercial compromise.
A custom system can handle anything: complex allocation logic; user-specific bundle configuration; custom payment plans; admin panels to show employees the exact state of availability in real-time. It integrates with the tools you already use (Stripe, marketing platforms, reporting tools, whatever has an API) and can feed a mobile app if you need or have one.
What I've built
The specifics will differ for every company, but here's an example of the kind of complexity a custom system can handle:
- A public booking engine with real-time availability, package configuration, and Stripe payment processing — including deposit-based checkout with automated instalment plans
- An allocation engine that automatically assigns specific groups of travellers to events — handling complex time constraints, capacity limits, and availability that changes by the hour during peak season
- A full admin panel where staff manage inventory, view bookings, handle customer queries, make changes, process refunds
- Resort rep tools for on-the-ground management — QR code check-ins, wristband collection tracking, last minute amendments, WhatsApp notifications
- Integration with everything: Stripe for payments, ManyChat and Mailerlite for marketing automation, GlowNet for event ticketing, Supabase with a custom CRM and real-time data sync for a mobile app
How it's different from off-the-shelf
Off-the-shelf booking tools are designed for simple scenarios. When your business has specific allocation rules, complex payment options, or operational requirements that don't fit a standard template, you spend more time working around the software than using it.
A custom platform does exactly what your company needs. No compromises, no 'we can't do that because the system doesn't support it.' Your rules, your logic, your workflow.